Jon’s Blog

Former SBDC Director Sees Huge Local Benefits in Destination Creation Course

As Director of the Lane Small Business Development Center in Lane County, Oregon, Robert Killen discovered that Jon Schallert’s Destination Creation Course spoke practically and directly to independent business owners and to the needs of his county’s rural communities.

“The Destination Creation Course is a perfect fit for rural communities who are trying to figure out a way to bring in more dollars,” Killen said. “As I went through the course, I was really blown away by the wealth of value-rich tactics that this program contains.”

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Use QR Codes to Boost Customer Walk-by Purchases

Use QR Codes to Boost Customer Walk-by Purchases

Derrick Roberts, owner of Pop Around the Corner in Denison, Texas (www.poparoundthecorner.com) is shipping popcorn all over the country during the Covid-19 outbreak. But he’s also making it easier for customers walking by to know what he carries and making it easier...

Simple Steps to Create a Successful Viral Video

Simple Steps to Create a Successful Viral Video

Jenna Shaffer, Programs Marketing Manager and National Product Expert with Constant Contact, explains to Jon Schallert, how with minimal effort, she created a video for her family's restaurant that went viral during the Covid-19 crisis. https://youtu.be/tQOzVrfzSB4

How to Avoid Negative Thoughts During a Crisis

How to Avoid Negative Thoughts During a Crisis

Stuck in COVID-19 isolation, it’s easy to veer into the deep end of negative thoughts. Many of us are dealing with profound, real-world challenges such as job loss, health crises, and protecting our children. The reality of the situation is difficult enough, but when...